“You’re hired! We’ll see you in two weeks!”
This should seal the deal for your new hires, right? The offer is accepted, and a start date is established. The next step is onboarding, and then your new hires are off to the races.
*Cue the very loud sound of a record scratch*
This guy just stopped everything.
Maybe not. The odds are good the new hire won’t be clocking in come day one. And we both know that churn isn’t cheap. Fortunately, there are ways to curb first-day ghosting (and attrition in general) which we’ll cover in this article.
To better understand the phenomena first-day ghosting, it’s important to look at the post-acceptance period (logistics and set-up) where employees are waiting on their equipment and/or credentials, as well as background checks. Or, maybe they are just waiting for their first day. This “lull” is common for most companies and is a point where they lose people. It’s a period of low engagement that makes it easy for the new hire to walk away. And many do, for a variety of reasons, which could mean they accept another offer (which could be for higher pay, flexible scheduling, a shorter commute, or a preferred work environment, such as hybrid or remote versus in-person). While some new hires will jump for other offers regardless, they are less likely to do so if they connect with the organization early, before they even start.
Not everything a new hire does is within your control. They might really need that shorter commute, or to have their Wednesday evenings off. But staying engaged with new hires during pre-boarding and delivering a personalized experience helps put the odds in your favor. Some tips:
Assign a “buddy”
Have someone assigned to reach out to new hires on the regular. This human-centric approach provides an open line of communication, making it easier for the employee to ask questions and the buddy to follow up on things, such as paperwork or equipment status.
Engage early and often during pre-boarding
This is a prime window to stay front-of-mind and get certain things out of the way to make onboarding much more efficient. Here are a few ideas:
(Note: When sending items that need to be completed, such as paperwork, consider gamifying the experience. By attaching redeemable points to these tasks, new hires will be more motivated to complete each item, feel a sense of accomplishment as they progress, and will have something to look forward to when they start.)
Have the new hire’s supervisor (and team!) send a virtual intro where the entire team introduces themselves at once. (Tip: ask the new hire to send their own intro video!)
Show them around
Whether the new employee is remote, hybrid, or in-person, offering a virtual office tour helps tremendously in making the new job “real.” It is also a welcoming gesture, helping the new employees feel like part of the company.
Provide IT and system access
Nothing says “this new job is happening” like system access. While some areas might be off-limits because of compliance and security concerns, setting up email and other credentials not only helps solidify the offer but saves lots of time on day one.
Quick note: We know you know this. BUT. Space these communications out, combining where it makes sense. Sending everything at once or in rapid succession will not only overwhelm the new employee (who is likely finishing up at their old job) but will not keep a communication tempo that is conducive to continued engagement.
Want more tips on delivering an awesome pre-boarding experience and stopping first-day ghosting before it starts? Check out our recent webinar, Demo: Boosting the Frontline Pre-boarding and Onboarding Experience, now available on demand. (It’s only about 15 minutes – you have time!) We also recommend stopping by this LinkedIn article from Centrical’s Founder and CEO, Gal Rimon, where he shares a few words about the value of pre-boarding when it comes to curbing first-day ghosting. While you’re at it, give Gal a follow!
For over a decade, Centrical’s Performance eXperience Platform has helped leading organizations across the globe deliver an elevated pre-boarding experience, as well as accelerate time to proficiency and reduce attrition. To learn more about Centrical, and how we can benefit your organization we invite you to check out our case studies, watch our platform in action with a quick preview, or schedule your personalized demo today.