Equip your contact center employees and managers to meet and exceed their targets — including customer satisfaction, first call resolution (FCR), average handle time, and more — with personalized goals, performance-driven microlearning, and continuous, gamification-powered feedback.
Learn More“In a very real way, this platform enabled agents by motivating them at a personal level to do more, do better, make changes, and grow.”
12% increase in productivity
15% increase in CSAT and FCR scores
30% reduction in early attrition“Centrical’s platform is one of the most important, top 3 platforms we use at our company right now, it’s as important if not more important than our point of sales system.“
Keep the competitive spirit alive and empower your salespeople to hit their goals with real-time visibility into sales performance, individual and team competitions, and coaching and learning in the flow of work.
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3.5x more learning participation
12% increase in sales per hour
18% increase in average order valueCentrical’s AI leverages multiple data sources — real-time performance data, manager feedback, and more — to create personalized, performance-driven learning paths that create measurable business impact from onboarding and beyond.
Learn More“Employees’ engagement in the learning process is amazing.”
Average assessment scores of 90% or higher
53% less time spent authoring learning content
50% faster onboarding
Promote personal progress, connectedness, empowerment, and appreciation to motivate and retain your people with gamification, rewards, recognition, and automated feedback.
Enable your people to own their performance. Provide clarity on goals with instant feedback on progress. Recognize achievements and offer up AI-driven learning and coaching to drive continuous improvement.
Guide people with the knowledge and skills they need to succeed. Deliver AI microlearning in the flow of work to improve knowledge retention and address individual knowledge and performance gaps.
Empower managers to spend more time supporting their teams and less time digging through data with AI-powered coaching that delivers personalized performance insights, guided actions, and feedback.
“Centrical is a gamechanger. Prior to launch, I was stagnant with my performance – stuck at the same level with no real confidence that I could improve. But the introduction of their platform brought new life into my understanding and belief that I could achieve more. I’ve earned more money than ever thought was possible, which has created an enormous impact for my family.”
“We leveraged Centrical for a significant cross training initiative for our sales organization and this platform was one of the key drivers of the program’s success. Centrical helped us achieve on time, 100% completion and we received exceptional feedback from users and managers on the learning experience.”
“Centrical helped us motivate agents and it creates a feeling of healthy competition. All this enables our operations teams to achieve their KPI goals and meet and exceed client expectations. Over the year, we have documented improvements in several KPIs and across different business units. Since we started working with this team, we have found at least one success story every month.”
Why 80% of gamification projects fail…and the secret to winning
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Discover how gamification AI revolutionizes user engagement and experience across industries, and learn how your business can leverage this powerful technology
Gamification One-Pager
In this guide, we’ll dive into some of the basics and the “why” behind performance experience methodology, how to apply it to each of the four stages of the employee lifecycle, and how Centrical acts as a partner to guide organizations through this new way of managing not just employee performance, but the experience behind it.
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While first-day ghosting is considered a widespread problem, it is not a problem, per se; rather, it is a result of poor pre-boarding processes. But organizations have the power to turn this around, and Centrical’s Pre-boarding Cheat Sheet can help.
Find out moreSee how Centrical can help your organization boost employee engagement and increase business performance.
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Dalit SadehPrior to Centrical, Dalit worked at LivePerson and NICE creating digital transformation and customer engagement solutions. Her areas of expertise include complete product lifecycle management, translating market and customer requirements to draw a viable product roadmap, identifying champions, and then harnessing their enthusiasm to drive adoption of innovations.
Dalit Holds a Master’s degree in Chemical Engineering and Computer Science from the Technion Technological institute in Haifa.
April CrichlowPreviously the Global Head of Marketing for SAP SuccessFactors, April was responsible for end-to-end marketing for SuccessFactors around the world. In this role, April led strategic marketing plans to grow global brand recognition, revenue, customer success and category creation of human experience management (HXM), which is focused on solution innovations that put the employee at the center of work. April also served as a Diversity and Inclusion Lead at SAP and led global thought leadership and strategic partnerships inspiring an inclusive culture, women’s equality, supplier diversity, and sustainable supply chains.
April has been honored by various organizations including CRN’s “Women of the Channel” and as a “Top 100 Ethnic Minority Executive” by EmPower. She holds a B.A. in Communications and Marketing from Simon Fraser University, Canada’s leading comprehensive university.
Ella DavidsonElla holds a B.A in Psychology from the Hebrew University and MSc in Organizational Behavior from Recanati Business School at Tel Aviv University.
Linat MartPreviously, she held the role of Head of Product Experience and Communications for LivePerson, a leading Conversational AI platform, where she played crucial part in delivering significant product innovation and customer growth. Prior to her time at LivePerson, she held multiple senior product roles at NICE, a leading enterprise customer experience (CX) software provider, including Director of Product Portfolio and Director of Product Management.
Linat holds an MBA from Tel Aviv University and a BA in Computer Science from Reichman University (IDC Herzliya). She graduated magna cum laude from both institutions.
Gal RimonPrior to that he was CEO of Gilon-Synergy Business Insight, a national leader in Business Intelligence. In 2010, Gilon-Synergy was acquired by Ness Technologies (NASDAQ:NSTC) and Gal went on to serve as Senior VP at Ness, and was member of its executive management.
Prior to that he was VP customer relations and operations at Deloitte Consulting. He also worked at EDS and Bashan. He holds a MBA degree in Marketing and Information Technologies from the Tel Aviv University.
Jayme SmithersJayme Smithers brings 25 years of leadership experience in enterprise software. He has been building and scaling high performance revenue teams in the worlds leading technology companies including Oracle, NetSuite, SAP, BusinessObjects, Crystal Decisions and most recently ThoughtExchange.
As the CRO at ThoughtExchange (a leader in Enterprise Discussion Management) he helped significantly scale their growth, led them into new markets, brought in key investment and helped them become the leader in community engagement across the Education sector.
At NetSuite, Jayme helped innovate, grow and scale key verticals as NetSuite become the standard Enterprise Resource Planning (ERP) thanks to the introduction of new channels and a value centric approach to the sales process.
Prior to NetSuite, Jayme worked at SAP where he led various roles including global revenue channels, large enterprise and mid market teams. It was here at SAP where he built a strong partnership with our CMO April Crichlow where they focused on building world class teams with clear expectations, coaching and career development!
Outside of work, Jayme can typically be found with his family in the mountains sharing his love, passion and knowledge of nature and sport.
Jayme is actively coaching the Nancy Greene Ski league and competitive youth soccer.
Jayme holds a business degree from University of Denver where he competed in two varsity sports (soccer and alpine skiing) and he helped led the Alpine Ski team to back to back NCAA National Titles in 00 and 01.
Doron Neumann
Daphne SaragostiDaphne has over 15 years of experience in Customer Relations and Retention in both B2B and B2C environments. Her area of expertise is leading customer success, consulting and global professional services teams within public and private sector companies. She is focused on leading teams to grow the partnership with our clients.
Prior to Centrical, Daphne worked software and service companies in the online marketing and gaming industry.
Daphne holds MA in Statistics – Specialization in Operations Research and a MBA degree, both from the Hebrew University of Jerusalem.
Ronen Botzer
Ariel HermanAriel has over 16 years’ experience in a wide variety of R&D leadership roles. He is highly experienced at building R&D teams from the ground up, driving high levels of accountability and ownership and setting up automation infrastructures. For the past 10 years Ariel has managed both in-house and offshore development teams at companies ranging from startups to enterprise organizations.
Prior to joining Centrical, Ariel served as VP of R&D at Worthy.com where his team dramatically improved product stability, quality and execution. Before that, he was VP R&D at Applicaster where he led infrastructure changes from project to product. Ariel has also held various R&D positions at Retalix (later acquired by NCR).
Ariel holds B.sc in Computer science & Math, and MBA degree in Information Technologies, both from Bar Ilan University
