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Boost Motivation with Virtual Stores

Employees will be motivated to complete learning exercises, hit their KPIs, and more when they're able to redeem points accumulated through those efforts for rewards found in virtual stores.

By: Gal Rimon, Founder & CEO, Centrical

Boost Motivation with Virtual Stores

Motivation is everything. Managers who want to improve engagement must keep employees motivated and make sure they’re aligned with organization goals. One sure way to keep motivation levels high is to show appreciation and recognition of achievements. Sometimes it is very useful to go beyond the virtual point, badges, and leaderboards, to a physical prize.

Centrical has created a virtual store capability that provides fun rewards for employees, based on their participation and achievements. Admins can stock the store with a selection of items that users can redeem with virtual currency, the points, they’ve earned by completing training activities, for example. It encourages employees to complete learning missions or hit their KPIs. It also can serve to provide the extra recognition and motivation employees might need.

Even if they haven’t earned enough coins to be able to purchase something, employees can see the locked items and know exactly how many coins are needed to order them. That prize or piece of company swag can be a powerful motivator.

One way to use the virtual store feature is by creating monthly pop-up stores with limited time offers that reset at the end of the month. This creates anticipation and gives employees the motivation they need to give a “little extra push” to earn their prize while they still can.

Recognition from peers is important as well. Once employees have successfully redeemed their coins and received their prizes, it may likely be shown proudly at the office and gain them recognition from friends and co-workers as well.

The fact that there’s no other way to earn these prizes but hard work and dedication to their goals and missions, helps encourage desired behaviors and direct employees to succeed in reaching their goals.

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