Webhelp, una de las compañías de subcontratación de procesos empresariales más grandes de Europa, considera que los empleados son la fuente de su éxito. Esta compañía está igualmente dedicada a mejorar los niveles de compromiso y conocimiento de los empleados y a empoderarlos con tecnología. Webhelp eligió a Centrical para ayudar a sus empleados a enfocarse en las metas, a retar a ellos mismos y a reforzar los conocimientos utilizando el microaprendizaje. Los resultados fueron impresionantes.
Centrical nos ayuda a ser una organización más ágil y eficiente
El personal de Webhelp integrado por un número creciente de milenials y miembros de la generación Z espera un desarrollo y reconocimiento rápidos. Además, están acostumbrados a experiencias de aprendizaje atractivas y enfocadas. Webhelp buscaba nuevas formas de satisfacer a sus empleados y mantener una ventaja competitiva. La compañía se dio cuenta de que necesitaba mejores mecanismos para incentivar a los empleados con su trabajo y su aprendizaje. Esto incluyó una retroalimentación más rápida, experiencias de aprendizaje más breves y atractivas, al igual que brindar a todos los empleados oportunidades más frecuentes de tener un sentido de realización. Webhelp eligió a Centrical para ayudarla a realizar su visión. Las metas y el desempeño de los empleados se siguen en tiempo real en la plataforma y se presentan en un intuitivo panel de control. Ellos acumulan puntos y pasan niveles, obteniendo reconocimiento instantáneo cuando mejoran su desempeño o completan las tareas con éxito. Poco después de empezar con Centrical, el ausentismo de corto plazo se redujo en un 6 % y sigue bajando. Además, antes cuando los nuevos empleados se incorporaban a Webhelp, había una reducción de entre 5 % y 6 % en la satisfacción del cliente y los indicadores de desempeño mientras los empleados aprendían a hacer su trabajo. Ahora con Centrical difícilmente se ve alguna reducción en estos aspectos y los empleados mejoran y se vuelven productivos en la mitad del tiempo.
April has 20+ years of global marketing experience in the high-tech industry with leadership experience across brand, demand generation, and customer adoption.Previously the Global Head of Marketing for SAP SuccessFactors, April was responsible for end-to-end marketing for SuccessFactors around the world. In this role, April led strategic marketing plans to grow global brand recognition, revenue, customer success and category creation of human experience management (HXM), which is focused on solution innovations that put the employee at the center of work. April also served as a Diversity and Inclusion Lead at SAP and led global thought leadership and strategic partnerships inspiring an inclusive culture, women’s equality, supplier diversity, and sustainable supply chains.
April has been honored by various organizations including CRN’s “Women of the Channel” and as a “Top 100 Ethnic Minority Executive” by EmPower. She holds a B.A. in Communications and Marketing from Simon Fraser University, Canada’s leading comprehensive university.
Gal founded Centrical (previously GamEffective) in 2013, with the vision of helping companies empower their employees’ performance, making them the center of business success.Prior to that he was CEO of Gilon-Synergy Business Insight, a national leader in Business Intelligence. In 2010, Gilon-Synergy was acquired by Ness Technologies (NASDAQ:NSTC) and Gal went on to serve as Senior VP at Ness, and was member of its executive management.
Prior to that he was VP customer relations and operations at Deloitte Consulting. He also worked at EDS and Bashan. He holds a MBA degree in Marketing and Information Technologies from the Tel Aviv University.
Daphne has over 15 years of experience in Customer Relations and Retention in both B2B and B2C environments. Her area of expertise is leading customer success, consulting and global professional services teams within public and private sector companies. She is focused on leading teams to grow the partnership with our clients.
Prior to Centrical, Daphne worked software and service companies in the online marketing and gaming industry.
Daphne holds MA in Statistics – Specialization in Operations Research and a MBA degree, both from the Hebrew University of Jerusalem.
Linat Polak Mart has more than 15 years of expertise in managing product strategy and operations in high-volume organizations.Previously, she held the role of Head of Product Experience and Communications for LivePerson, a leading Conversational AI platform, where she played crucial part in delivering significant product innovation and customer growth. Prior to her time at LivePerson, she held multiple senior product roles at NICE, a leading enterprise customer experience (CX) software provider, including Director of Product Portfolio and Director of Product Management.
Linat holds an MBA from Tel Aviv University and a BA in Computer Science from Reichman University (IDC Herzliya). She graduated magna cum laude from both institutions.
Ella Davidson is responsible for managing Centrical’s employee relations worldwide, including organizational development, talent management, benefits and recruitment. Ella has more than 18 years of human resources management experience. Prior to joining Centrical she was vice president of human resources at myThings and OpTier – leading SW companies, and consulted numerous entrepreneurs and startups in the Israeli hi-tech industry and Israel and in the US.Ella holds a B.A in Psychology from the Hebrew University and MSc in Organizational Behavior from Recanati Business School at Tel Aviv University.
Ariel has over 16 years’ experience in a wide variety of R&D leadership roles. He is highly experienced at building R&D teams from the ground up, driving high levels of accountability and ownership and setting up automation infrastructures. For the past 10 years Ariel has managed both in-house and offshore development teams at companies ranging from startups to enterprise organizations.
Prior to joining Centrical, Ariel served as VP of R&D at Worthy.com where his team dramatically improved product stability, quality and execution. Before that, he was VP R&D at Applicaster where he led infrastructure changes from project to product. Ariel has also held various R&D positions at Retalix (later acquired by NCR).
Ariel holds B.sc in Computer science & Math, and MBA degree in Information Technologies, both from Bar Ilan University
Tompkins comes to Workspot with more than 25 years of experience in software and hardware sales. Prior to joining his role as Chief Revenue Officer at Centrical, he was CEO at Workspot. He held the position of Chief Revenue Officer at IGEL as well as senior sales leadership positions with Red Hat, Hewlett Packard (now Hewlett Packard Enterprise), and Citrix.
Tompkins holds an MBA in Business Administration and Management from the University of Virginia, Darden Graduate School of Business Administration and served in the US Navy as a Nuclear Propulsion Technician.
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